IIM Rohtak Digital Repository
DSpace is a digital service that collects, preserves, and distributes digital material. Repositories are important tools for preserving an organization's legacy; they facilitate digital preservation and scholarly communication.
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Ganapathy, Venkatesh; Gupta, Chithambar; Mishra, Pratika
(Indian Institute of Management Rohtak, 2024-10-10)
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Ganapathy, Venkatesh; Gupta, Chithambar; Mishra, Pratika
(Indian Institute of Management Rohtak, 2024-10-10)
The consumables market in India is expected to reach US $1 trillion by 2025. As per the World Economic Forum, e-commerce will exceed $ 5 trillion by 2030. In 2020, the online grocery market value in India was $ 2.9 billion. ...
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Sahoo, Debajani; Ray, Smita
(Indian Institute of Management Rohtak, 2024-08-28)
One of the world’s most creative and environmentally conscious businesses was Patagonia. Patagonia outright encouraged anti-consumerism and denounced extravagant spending. The company was well known for its efforts to ...
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Sahoo, Debajani; Ray, Smita
(Indian Institute of Management Rohtak, 2024-08-28)
INTRODUCTION
Being founded in 1965, the company Patagonia Works (Patagonia) had been launching various products (Refer to Exhibit I for product mix of Patagonia and Exhibit II Patagonia’s timeline) and branding campaigns ...
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Baranidharan, S
(Indian Institute of Management Rohtak, 2024-08-28)
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